Graphic Design Services
Branding and Marketing Solutions
• Graphic design of print and digital projects
• Logo design
• Brand development and management
• Print advertising campaigns
• Direct mail campaigns
• Print and e-newsletters
• Annual reports, brochures, posters and flyers
• Billboards, signs and banners
• Squarespace website design
• Copy writing and editing
• Photoshop retouching
The Creative Process
DISCOVERY
• Learn about your business, its vision, values, goals and challenges.
• Identify your clients or target audience.
• Review your current marketing.
• Research your competition.
MAKE A PLAN
• Understand your marketing objectives.
• Bring clarity to your key messages.
• Develop and refine your branding and marketing strategy.
STRATEGIC IMPLEMENTATION
• Design and build custom solutions.
• Speak directly to your target audience/customers
• Create impactful communications and effective calls to action.
Advertising Design Industry Experience
Creative Director
Liz McCall Design. Since 2002. Clients have included Alberta Bair Theater, Avanta Federal Credit Union, Billings Catholic Schools Foundation, Billings Community Foundation, CDW Construction, Cellular Plus, Century Gaming, Healthy By Design Gardeners Market, Hematology Oncology Centers of the Northern Rockies, Landon’s Legacy Foundation, Likely Press, Majestic Yoga Studio, Mann Mortgage, Montana Rescue Mission, MSU Billings Foundation & Alumni Association, Northwest Regional Telehealth Resource Center, Nutra-Lix, On Thyme Gourmet, Parker & Co. Real Estate Services, Pie Guys Pizzeria, Rehder Balance & Hearing Clinic, St. Vincent Healthcare Foundation, State of Montana Children’s Health Insurance Plan, Wholesome Foods Farm, Valley Propane, Yellowstone Valley Electric Cooperative, Youth Dynamics.
Graphic Designer
Dex Media. Created advertising for businesses across Montana and northern Wyoming.
Art Director, Copy Writer
Advertising Design. Created work for Billings Public Education Foundation, Color World Printers, High Tech Construction, Institute for Christian Conciliation, Kampgrounds of America, Langford International, Nemont Telephone, Norwest Bank, Paradigm Group, Peacemaker Ministries, Yellowstone Boys and Girls Ranch.
Graphic Designer, Art Director
Exclamation Point Advertising. Created work for Billings Area Chamber of Commerce, Billings Public Education Foundation, Billings Symphony, Dan Bailey's Fly Shop, Downtown Billings Association, Cole’s, Eagle Mount, Eastern Montana College, First Interstate Bank, Gainan's, Hall & Hall, Hart-Albin Company, Junior League of Billings, KTVQ-2, Montana Arts Council, Pollard Hotel, Red Lodge Mountain Resort, Rocky Mountain College, St. Vincent Hospital, United Properties, West Yellowstone Montana, Yellowstone Art Center, Yellowstone Country Montana, YWCA.
Education
Continuing Education. Adobe Creative Suite, Social Media Content Generation, Squarespace Website Development, Search Engine Optimization.
BA in Art – Graphic Design. University of Dallas, four-year liberal arts college. Graduated magna cum laude.